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What is Marketing?

Marketing isn’t just advertising and promotions. It is the continuing process of psychological study and analysis of prospective markets, which lasts through the lifespan of a business. However, marketing begins long before the business is established. This is done through marketing research. Market research informs entrepreneurs about their prospective markets.  It tell them about their.. read more

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Outsourcing Your Business Processes

Managers and business owners are seeking new and innovative ways to save money, maximize productivity and minimize risks. Outsourcing is one method that is being used in today’s Global Business Environment to achieve these goals. Outsourcing is defined as, “The process of contracting an existing business function or process of an organization to an independent.. read more

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Looking at The Positive Side of Tax Reform

In 2010, we are subject to, Value Added Tax, Import Duties, Excise Tax, Environmental Taxes, Corporate Taxes and the list goes on. However, one must not forget the purpose of these taxes. In short, they are a source of revenue for the Government. Without them, the Government would not be able to pay its public.. read more

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It’s Work as Usual at IDA

Many investors who I have spoken to either already have an operation in progress or have an idea of the type of operation they would like to be involved in. They would visit us at IDA to gather information on how we would be able to assist them with their ventures and most, if not.. read more